Who are we?

SOLEVO is a leading distributor of chemicals and inputs for specific industrial and agricultural segments in Africa. SOLEVO assists African farmers and Industries succeed by providing them with a full range of fertilizers, seeds, crop protection products and industrial chemicals they need with a guaranteed quality and good value. With over 75 years at the frontier of economic growth and transformation across Africa, we deliver critical raw materials and expertise to the continent’s high GDP-contributing life sciences and industrials sectors.

What are we looking for?

We are seeking for an experienced and talented Channel Manager - Push notifications to join our team in Belgrade, Serbia. You will have proven experience in managing mobile app campaigns and push notifications, complemented by skills in data analysis, audience segmentation, and content creation.

What do we expect from the candidate?

The candidate will be part of our Digital & Services team; you will be responsible developing and executing effective push notification campaigns that enhance user engagement, leveraging data-driven insights and collaboration with cross-functional teams to optimize performance.

The key responsibilities:

• Campaign Strategy Development: Design and implement push notification campaigns that align with marketing objectives and enhance user engagement.
• Audience Segmentation: Identify and segment target audiences based on user behaviour and preferences to deliver personalized notifications.
• Content Creation: Craft compelling and concise messaging for push notifications that drives user action and engagement.
• Performance Tracking: Monitor and analyze the performance of push notification campaigns using analytics tools, adjusting strategies based on data insights.
• A/B Testing: Conduct A/B tests to optimize notification timing, content, and frequency for maximum user response.
• Collaboration: Work closely with product, design, and analytics teams to ensure alignment of push notification strategies with overall app goals and user experience.
• User Feedback Incorporation: Gather and analyze user feedback to continuously improve push notification content and strategy.
• Market Research: Stay informed about industry trends and competitor strategies related to mobile marketing and push notifications.
• Compliance and Best Practices: Ensure all campaigns comply with relevant regulations and best practices regarding user privacy and consent.
• Reporting: Prepare regular reports on campaign performance, user engagement metrics, and recommendations for future strategies.

If you possess…

Must-Have:

• Experience: At least 2 years experience in digital marketing, specifically in managing push notification campaigns and mobile app marketing;
• Technical Skills: Familiarity with mobile marketing platforms, push notification tools (e.g., OneSignal, Airship), and app analytics software.
• Data Analysis: Proficiency in analysing campaign performance metrics and user behaviour to optimize push notification strategies.
• Creative Skills: Strong copywriting and content creation abilities to craft compelling messages that resonate with users.
• Project Management: Excellent organizational and project management skills to oversee multiple campaigns and deadlines.
• Marketing Acumen: Familiarity with digital marketing strategies, metrics (e.g., ROI, conversion rates), and tools (e.g., Google Analytics, social media analytics).
• ERP knowledge: Understanding of Microsoft Dynamics ERP and Firebase Google services

Nice-to-Have:

• Strategic Thinking: Strong ability to develop and implement marketing strategies that align with business goals and drive user engagement.
• User-Centric Focus: Understanding of customer journey mapping and user experience principles to enhance user engagement through notifications.
• Attention to Detail: Meticulous in data management and analysis to ensure accuracy and reliability of results.

If you are…

• Able to communicate effectively, with strong verbal and written skills to collaborate with cross-functional teams and convey campaign objectives clearly.
• Able to stay current with digital marketing trends and technologies, adjusting strategies as needed to maximize effectiveness.
• Interested in the agriculture sector and emerging markets.

Why join Solevo?

• Join a fast growing digital business that makes vital inputs more affordable, accessible and effective.
• Join a dynamic team passionate about providing growth solutions for companies in Ghana & West Africa via a strong chemical distribution network;
• Enjoy a collaborative, international and agile work environment;
• Opportunity to work with cutting-edge technologies and cloud platforms;
• Competitive compensation package and comprehensive benefits package;
• Explore opportunities for professional growth and advancement.

Then, this job is for you!

How to join us?

If you’re excited about shaping the future of mobile applications and thrive in a collaborative environment, we encourage you to submit your resume detailing your relevant experience through LinkedIn and be part of our exciting journey in mobile app development.

What's next ?

Once your application has been processed, our HR team will get in touch with you in the coming days to inform you about the progress of the recruitment process.

We will keep your profile for future opportunities.